Sustainable project value is about maintaining viability and salability over time. Socio-political and economic shifts can come quickly and a developer must be prepared financially and logistically for the changing of the tide. There is a sensitive balance of Identity, Synergy and Value. This factor is the nexus in which success is truly measured, for it is where profitability is derived. Shorter projects are less vulnerable to factors of time, but that is not to say they are invulnerable. Time allows for many things, including competition, economic shifts, political shifts, demographic adjustments and design desirability.

There is nothing that can ensure project value, a most frustrating realization. Like any other investment, one can only hedge against the risks in anticipation of the fruits of the rewards. Developers must have the right systems and processes in place, to allow true and

accurate information to flow quickly and with very little filtering to the decision-making core of the organization. Lack or limitations in this area can mean project weakness through the decrease of project value. SAF-America and American Dream Development can help your projects sustain their value through consulting services that give you the tools and information to protect your interests.